Daniel has worked as a creative for over 15 years. Currently freelancing after almost 7 years at Australian menswear brand M.J. Bale, where he has created some compelling story-lead campaigns with great success, whilst growing a team of talented creatives to truly bring the brand to life.
 
Before his previous role, Daniel worked as a graphic designer for BlueGum Graphics, a boutique design and print studio in Pyrmont, where he honed his skills in all things branding and design, while also learning the printing process by hand.
 
When Daniel’s not directing a shoot or designing a brand style guide, you can find him producing music and performing as ‘Low Beams’ or surfing Sydney’s beaches on the weekends.